November 15, 2023: Building Occupancy in your Assisted Living Center
Presenter: Lou Ann Brubaker – Lou Ann is the President of Brubaker Seminars
Traditional marketing and outreach strategies that once drove ALF move-ins are not as effective in today’s senior care marketplace. Across the country, the remarkable growth of assisted living centers and resident acuity have altered the competitive landscape. Any decline in occupancy is lost revenue that is nearly impossible to make up for. Assisted Living Centers need to be proactive to create a steady stream of inquiries by monitoring 3 data sets that enable more nimble strategies.